Categories

Our 5 new categories, inspired by the Itubers Culture:

WE WORK FOR THE CLIENT

Was the initiative based on real needs and stands out for driving innovations, simplifying the experience and delighting our customers?

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WE ARE DRIVEN BY RESULTS

Was the solution ambitious in its objectives and efficient in its delivery? Has it generated extraordinary results for Itaú and provides growth above the market, in a responsible and sustainable way?

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WE GO AS A GROUP

Did you participate in an initiative whose major differential was union among different specialities to collaborate effectively on challenges that complement each other, with a focus on being “One Itaú”??

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WE GENERATE A POSITIVE IMPACT FOR SOCIETY

Does your initiative, through our business, address social and environmental issues and/or promote diversity and inclusion? Is it an example of the positive impact that these actions have on business and society?

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ITAÚ LATAM

Specific category for the initiatives of the Latin American units (the projects submitted must fit into the PWMS categories: client, result, go as a group, and positive impact).

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